4 Fast-Growing Search Trends! 🚀

Hair-Loss Treatment, Nail Salon Killer, The New Way of Making $, and A Licensing Machine.

Hey Data Lovers! — Nick here.

I’ve got some trends with a history of steady growth!

Let’s get right into it! But first:

Are you subscribed? If not, you might miss out on the next big thing!

Now that we got the formalities out of the way, let’s see those charts ↓

📈 Products on the Rise

Product #1 - Scalp Massagers (+161%)

Massage that bald spot away! Both men and women are looking for natural ways to alleviate hair loss and scalp massagers have become a popular solution!

Scalp massagers are small handheld tools that can:

• Increase blood flow

• Loosen dead skin cells

• Increase hair product absorption

• Reduce scalp tension

Does a healthy scalp really result in more hair?

Well, it doesn’t appear to be false promises, studies show that using a scalp massager results in a “significant increase in hair thickness” within 24 weeks of using the device.

Product #2 - Press On Nails (+538%)

“Salon-worthy quality at home” Forget spending upwards of $100 for nails that will only last a few weeks. Press-on nails can deliver the quality you’d expect at a salon but for a fraction of the price.

Press-on nails have come a long way since the days of damaging glues and nails that would fall off within a day.

Modern press-on nails are flexible, less damaging, and can even be reused.

The rise of press-on nails has grown alongside the trend of “nail art” where specific nail designs are used for events, parties, and holidays.

Check out these Grinch themed Christmas press-on nails.

Who’s Doing It?

• Glamnetic - With their claim to fame being magnetically adhered eyelashes, Glamnetic expanded into other categories such as press-on nails. The company grew from $1M in sales to $50M in 2020 alone.

• Static Nails - As the #1 choice for many in the press-on nails space, Static Nails’ are regarded as “easy to apply” and “classy”.

📰 Industry Shift

Side Hustles (+717%)

“The golden age of entrepreneurialism” The push away from the standard 9-5 is in full swing. Millennials and Gen-Zs are finding ways to supplement their income with side jobs.

Here are some interesting stats on side hustles as reported by Zippia:

• 45% of Americans have a side hustle in 2022.

• The average monthly income from a side hustle is $483.

• Americans spend an average of 13 hours per week on their side hustles.

• The global gig economy is expected to be worth $455 billion by the end of 2022.

The 3 most popular side hustles are social media work, rideshare/delivery, and online retail shops.

Google searches for “Influencer” are up 340% since 2018.

🚨 Business Radar

Loungefly (+825%)

A licensing machine! Funko Pop owned company Loungefly is generating huge attention with their pop-culture licensed products.

Loungefly sells items ranging from keychains to backpacks, but one thing remains the same, they are all branded with designs from popular movies and personalities.

They currently are selling products from 37 different brands such as Disney, NFL, and Harry Potter.

Check out their best-selling backpacks here.

In 2021, Loungefly generated an estimated $158M in sales, as reported by CNBC.

❓Can I Ask You Something

Firstly, I want to thank you for subscribing to the reports!

I never expected to receive so many subscribers so quickly.

But…

I want to make sure I’m on the right track here, tell me your thoughts!

I appreciate your input! If you have specific suggestions, just reply to this email, or leave a comment on my Substack!

Until next time,

Nick 👋